Netflix is revamping search with AI to improve discovery

Posted by TechCrunch on 2025-04-18 14:27:07
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Netflix is building a new search experience aimed at improving the discovery experience, and it’s going to use AI to do it, the company’s CEO Greg Peters said during its first-quarter results conference call. Peters said Netflix is working on “interactive search that’s based on generative technologies” to help people find different titles. Answering an […]

Source: TechCrunch

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